Episode 1

Published on:

17th Mar 2022

S1 Ep 1: Michael Medvedev and Peter Frelinghuysen, Co-Founders at Earth Brands

If you can get 1% better every day, you’ll achieve big goals surprisingly quickly. That’s the philosophy behind Earth Brands and Co-Founders Michael Medvedev and Peter Frelinghuysen.

On a mission to make sustainability cool, Earth Brands is constantly evaluating and iterating their environmentally-friendly products to be better and better.

Nick and Co-Host Mark Grace, investor at M13, talk to Michael Medvedev and Peter Frelinghuysen alongside about why you should constantly scrutinize your MVP to create premium products and how the brand has attracted its latest round of venture capital-backed funding to the tune of $1.7m.

You’ll hear why Michael Medvedev and Peter Frelinghuysen believe you should spend time nurturing superfans, how to turn these fans into evangelists, and even employees.

This is the first in the Keep Cool Show’s mini-series, offering five startup founders the chance to pitch their climate tech business. Nick and an investor co-host will figure out what drives them, what they’re doing to tackle climate change, and what sets their business apart from others in the space.

With over $40,000 in prizes for their business, there’s a lot at stake. Listen to our second founder’s pitch on next week’s episode.

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Head to MainStreet.com to sign up for their limited time offer.

Follow Earth Brands on:

Twitter: https://twitter.com/earthbrandsco

LinkedIn: https://www.linkedin.com/company/earthbrands/

Stay up-to-date on all things Keep Cool:https://workweek.com/discover-newsletters/keep-cool/ or follow Nick Van Osdol on Twitter:https://twitter.com/nickvanosdol

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About the Podcast

The Keep Cool Podcast
Where climate tech investors get deep dives into the latest cutting edge technology and discover how it fits into the broader landscape.
Climate tech is constantly evolving. Why? To help solve the most important challenges facing our planet. With so much innovation it’s hard to pick out the companies to watch, and it’s even harder to connect them to the wider climate tech picture. That’s why The Keep Cool Show is here. Join host Nick Van Osdol as he dives deep into the latest technologies shaping climate solution technology, but also zooms out to help investors and anyone working in the industry join the dots and get a broader view of what’s really going on. Every week Nick is joined by a climate tech founder, investor or operator, discussing how they’re working to solve climate change. He’ll join the dots in real time, bringing out the nuances, trends and patterns in the industry. If you’re a climate tech professional already working in the industry, looking for the next big opportunity or simply curious about the space, this is the show for you. Episodes every other Thursday. Subscribe wherever you get your podcasts.

About your host

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Nicholas Van Osdol